| Experts in sensory analysis, Sensina performs studies within the Chinese population
to support the development of your projects. Sensory analysis plays a major part in all R&D, Quality and Marketing processes: - To Quantify appreciation and identify your target customers’ preferences; - To Analyse competitors’ products; - To Adapt and Validate new formulas and new products. With a sensory approach, Sensina collaborates with business lines where a high level of interaction between the product and the consumer is needed: - Food industry - Cosmetic industry - Automotive industry - Packing industry - Textile industry - Domestic appliances industry |
